Calgary Stampede

Calgary Stampede Concert Series

The Objective

Enhance the fan experience at the Calgary Stampede festival by bringing multiple events of first class entertainment to the Calgary Scotiabank Saddledome.  Encourage consumers to return to the festival numerous times throughout the two-week long event by utilizing popular musical recording artists to engage and entertain patrons.

The Strategy

Utilize REACH’s longstanding relationships with booking agencies and managers to negotiate, contract, advance and secure music’s biggest superstars who connect with fans at the Stampede. 

The Result

For 11 years, the team that forms REACH has delivered numerous sold out shows and created concert experiences that continue to bring consumers back to the Calgary Stampede Concert Series year after year. REACH is pleased to continue booking for 2016 Calgary Stampede. 

Since 2006, our partnership with the team at REACH has been instrumental in helping catapult the live entertainment value for Calgary Stampede patrons to an extraordinary level. The presence and reputation that REACH maintains in Nashville is a vital element in securing the caliber of artists that our fans have come to expect from the Calgary Stampede.
— Dan Finley, President and COO of Stampede Entertainment