Project Manager - Reach LLC
Jessica Lambert never meets a stranger. This friendly and outgoing southern girl was born and raised in the bluegrass state of Kentucky. While earning a degree in Marketing with a minor in Communications at the University of Kentucky, her love of country music motivated her to leave her Kentucky roots and start the next chapter of life in Music City.
Jessica soon landed an internship with The Country Music Association the summer of her junior year in college. Working the CMA Music Festival gave her hands-on experience with sponsorship activation and experiential marketing. She immediately fell in love with the atmosphere of the business and decided that it would be the career path she wanted to follow.
While interning at CMA, Jessica was introduced to REACH through the partnership the companies have with each other. Intrigued by the growing company, she was inspired to explore a potential career with REACH. After graduating in May of 2013, Jessica was brought on as an intern for REACH, where she was able to explore all parts of the company from booking travel and learning about talent buying, to working on a project out on the road.
Jessica has quickly moved up to her current role as Project Manager since she was brought on full time at REACH. Her bubbly personality makes a great impression for the company, but her organization and dedication allows projects to move along in a smooth and effective manner.
In her free time, you can find Jessica exploring with friends in Nashville or practicing her banjo!