President – REACH, LLC
Witty with a quick sense of humor that stems from her love of great 80’s and 90’s sitcoms like Designing Women and Golden Girls, Lindsay Bertelli will no doubt brighten your day and put a smile on your face.
As Owner and President of REACH, Lindsay has over 15 years of in-depth experience in tour and event production as well as sponsorship management. Her work with top entertainment and corporate clients has made her a well-known force in the industry giving her the knowledge and expertise needed to navigate the growing, and increasingly interactive, sponsorship environment. With the launch of REACH, Bertelli is combining her years of experience with novel and progressive sponsorship methods to create effective tactics appropriate for each client’s individual needs.
“The sponsorship of today is more than just placement of a brand logo on venues or on festival and tour marketing materials,” says Lindsay, “It is discovering, creating and executing innovative ways to interact with the consumer by providing memorable experiences that bring into sharp focus the desired brand message.”
This forward-thinking and growth-oriented approach is not new to Bertelli. A graduate from Belmont University with a degree in Music Business, she began her career as a concert promoter at Moore Entertainment Group, ultimately which affiliated with both TBA Entertainment and AEG Live. As Senior Project Manager, she managed eleven years of production and sponsorship for CMT On Tour – which involved artists Rascal Flatts, Keith Urban, Sugarland, Brad Paisley, and Jason Aldean. Other professional highlights include project management of Reba McEntire and Kelly Clarkson’s 2 Worlds 2 Voices Tour, Brooks and Dunn’s Neon Circus & Wild West Show and Playboy’s 50th Anniversary Club Tour. Corporate clients with product and touring projects have included Nescafe, Crown Royal, Toyota, Farmers Insurance, and ConAgra.
A Delaware native, Lindsay loves to travel and explore new places with her daughter. On the weekends, you’ll likely find Lindsay surrounded by friends hosting an amazing dinner party at her home in Nashville, Tennessee.